Table 1.

1. Mod device

Big, bulky, often box-looking, rebuildable, modifiable e-cigarette (vape) devices for advanced vape users. Includes mod kits, boxes, atomizers, and accessories.

2. Pod device

The newest generation of e-cigarette (vape) products, often for e-cigarette use (vaping) beginners. They are smaller and slicker than mods. Includes disposable, refillable, and rechargeable pod devices.

3. E-juice bottle

Bottles of nicotine or non-nicotine e-juices.

4. Box

Packaging of e-juice, mod, or pod devices.

5. Smoke cloud

Exhaled smoke.

6. Nicotine warning label

Warning label in an image/video or placed on an e-cigarette product featured in an image/video that contains the word “nicotine.”

7. E-juice flavor name

Presence of an e-juice flavor name (eg, sherbet cherry) on an e-cigarette product.

8. E-cigarette brand name

Presence of an e-cigarette brand name on an e-cigarette product.